CMT (Country Music Television) in Nashville, TN officially premiered the music video of “DNA” by Michael Christopher on cmt.com on Wednesday, September 28th, 2016. The channel announced the video online via their social media presence and through a newsletter to various press outlets. Michael is thrilled to have the video debuted by CMT, such a well-known staple in country music. He describes his song “DNA” as one of the most unique/original songs he’s ever written.
“This is a special song,” Michael shares. “Through every moment of the song’s conception – from the writing of the song, when we perform it live, and in the making of the video – it has always felt like a special song.”
Michael co-wrote “DNA” with Rand Bishop, a seasoned songwriter best known for his work on the No. 1 hit, “My List,” recorded and performed by Toby Keith.
The video, directed by Darin DiNapoli, while having a scenic setting, leaves a lot up to the imagination and interpretation of the viewer.
“This song can mean a lot of things to a lot of different people,” Michael said. “We didn’t want to limit the scope of this song to one single frame of mind. It can be interpreted many different ways. That’s one of the things that makes it so interesting. We are proud of how the video turned out, and can’t wait for everyone to see it!”